Most prospects are currently not looking for your offer. And you cannot convert clients that don’t have a need. That is why your prospects need education and nurturing so that when the need arises you are top-of-mind. This B2B Demand Gen training is designed to help you set up a marketing machine that generates demand and leads to sustainable growth.
Demand Generation is a marketing approach where you create interest and demand for the product or service you sell. You define your ideal customers and serve them content that helps them understand that;
The goal is to create inbound leads: prospects who come to you with a request for a demo or proposal.
Our Demand Gen training exclusively focuses on the ins and outs of B2B demand generation, ensuring that your company gains specialized insights tailored to the unique complexities of business-to-business interactions.
This means you'll receive strategies that resonate with longer sales cycles, complex decision-making units, and relationship-driven approaches, all geared towards optimising your B2B growth potential.
You’ve never gotten measurable ROI on your digital marketing campaigns. A lot of campaigns you ran were around eBooks and whitepapers. Your KPIs were centered around Marketing Qualified Leads. The big problem? The leads were rarely ever interested in buying your product or service, and Sales did not convert the MQLs to revenue.
Sounds familiar? Don’t worry, you’re not the only one. Until recently, B2B marketing evolved around ‘pushing people through the funnel’ and trying to get people to convert when they are not ready to do so. This resulted in a waste of time for both the Marketing and Sales departments since useless leads were generated that were not ready to convert.
This training will help you set up a marketing machine that generates high-quality inbound leads!
Prepare to enrich your (team's) expertise with knowledge that goes beyond the surface. Our workshop curriculum takes you through it all!
Get a quote via the form below; with no obligations.
We customize the workshop content to fit your company's industry, challenges, and objectives.
Have co-founder & B2B demand generation expert Tycho visit your office or follow the workshop remotely.
Put your newly learned skills immediately into action ensuring long-term knowledge retention.
Experience sustainable growth!
You can follow a Demand Generation Training at Dapper from €990,- onwards. When we organize an in-house workshop with 10+ students, the training price per person will drop. If you have any questions about the pricing, please get in touch with us. You can email us at hello@dapper.agency or call us on the following number: 010 307 6707.
€990
From €990 p.p.
From €10.000
Feel free to contact us directly:
hello@dapper.agency
010 307 6707